Home based online entrepreneur.....What will it take!

      Shortly will be starting an informational blog on  the WHY, HOW & WHAT it will take to Start, Run & operate an online Home based business opportunity. Mainly, focusing on Internet marketing.

   Now, there are all sort of informational resources available via the web. My take and why I hope you will visit back  is because I will B getting personal. By this I mean I will  take you on a step by step process, involving action that I will be actually taken myself. Meaning, I will simply be following my on advice. So you can not only follow the process but see actually what is being done and what are the outcome.

   Also, the WHY aspect of this blog is my personal life. Why you might ask? (1) of the most important part of running any business is building personal relationships. So I will take you on a journey of how I got to this here time & space. So that you will have a better understanding just how important this to me and why.........My Son & family.

     Meanwhile, I will first not only take you a what I consider vital info on what is needed to get start, especially on a shoestring budget. ( You always hear how this or that person went from living in their car or were flat broke  yet were able to generate several thousand dollar a month.) But, also allow you to get to know who I am as person. Some of my personal experiences & life lessons.

     Shortly, I will put the absolute must features, equipment skills & technology needed to acquire the basics of Internet marketing.....running your own home-based business.

    Meanwhile, feel free to add  feedback and tell what, where you are in your pursuit of an home based business.

Blog you later!
1stPeacemaker

What Is SEO.....Search Engine Optimization?

What Is SEO.....Search Engine Optimization?

Search engine optimization (SEO) -- 

   is the art of creating webpages that will make your site easy to find on the internet. One does this by optimizing each page of your site for search engine (Google, Yahoo & MSN etc.,) relevance. Is it related to what you say your site is about.

   If your site is about the Ocean, then the web content should mainly, focus on ocean topics. It is important to understand basic search engine optimization. SEO strategies include choosing target search terms (words that people will use/put into a search engine box) that your audience is looking for, creating content that utilizes these search terms, and gaining incoming links to your site (that are related to the theme & search terms of your site). 

   There are a number of free online tools, such as the Wordstream Keyword Suggestion Tool and the Google Keyword Tool, that can help you select the best search terms for your website. These are also known as Keywords:

   When you optimize your webpages, these pages should rank higher in a search-engine return pages (SERPs). Creating a greater likelihood of traffic (visitors) to your site. This is what you want......constant visitor.

   There are several methods and opinions about how a webpage should be optimized, with much of it depending on the type of site, it's content, purpose & competition. But in basic search-engine optimization, it relies strongly on the proper use of keywords and key-phrases that describes your sites content.
   
   The first place keywords should appear is in the TITLE section of the source code. They should also appear in the Meta description. Here it should be described as accurately as possible, repeating the keywords (just a couple of times). Its a good idea for each subsequent pages, to have their own unique keywords listed in they source code. The page title should use one or more of these unique keywords for maximum search-engine optimization. 

   Since these SEO rely so heavily on keywords, the most important keywords and key-phrases should be used liberally in the first few paragraphs of the content of each page. then sprinkled throughout the body. The last paragraph of every page should be keyword rich, but not over done.  There is no solid rule of thumb, research does indicate a comfort keyword density zone between 3%-8%. 
   
   Caution should be used when using keywords liberally without becoming repetitive. It can also be helpful to use bold or italics on a keyword or two, but not to excessive.

   Internet marketing is the marketing of products and services using the internet as its business medium!

Includes:

   Web promotion plans and an effective web design and development strategy.

Practice good search optimization techniques

Blogs

Publishing articles & online press releases

Marketing niche with affiliate, and referral programs

   Internet marketing - 

   Your website/online business is of little use if you produce NO traffic (visitors) to your site. You have to generate traffic thereby, increasing business which in turns creates income. You'll want a way to draw visitors in who didn't use a search engine as well. 

   Internet marketing helps add potential customers and the number of quality leads to your website. It will also increase your name and brand recognition. A website specifically designed to sell, should be visually pleasing, user-friendly, use effective keywords and keyword-phrases, website description ( Meta tags) and have quality content reverent to the theme of your webpage. 

   What do you want to accomplish by using internet marketing? To find new clients? Provide services and info to existing clients? Sell products and/or services? Will it educate your target market? 

   Decide on the best way to define your website as this will inevitably help you reach out to a broadly-defined demographic group. Careful selection of internet marketing strategies will help ensure your business success.

Internet marketing is not all about huge advertising costs, but effective use of these internet marketing tools:

· Video marketing;

· Blogging;

· Social marketing;


· Mobile marketing;

· Widget marketing;

· Links;

· Viral marketing;

· E-mail marketing - Opt-in e-mails;

· Newsletters, Ezines; Articles

· Viral marketing;

· Banner advertisements;

· Affiliate programs;

· Reciprocal links;

· Search engine optimization;

Most importantly, the internet becomes your most valuable marketing tool!




Up and coming Topics:

Personal wealth building development topic

Setting financial goal

Budgeting

Saving

Investing

Wealth - The abundance of valuable resources or material possessions, things we accumulate; it is how much you have

Money in the bank

Value of your stock certificates

Real estate you own

Debt elimination


   If you want to accumulate wealth you must first eliminate debt - when you constantly owe others, it very unlike that you can build a solid financial st. This is what I've been doing for the last few years. Eliminating those I owe. I've had to sacrifice many luxuries but my debt is down to less than what most people pay for their car. Mostly small liabilities like a student loan, doctor bills, etc.,

   If you can get your liabilities in order, building wealth can surely be realized. Below, I have scratched the surface on the fundamentals to building wealth. these are the basic building blocks to obtaining your financial goals.

Wealth - Real wealth gives you options--for how you work, how much time you spend with your children & grand-children, where you travel, and when you will retire.

   Actively manage your money by understanding the net-worth of your wealth-building process. Instance riches comes only to a select few, but most riches are realized after careful planning and effective management of their resources, have a goal, creating a plan, and disciplined to execute the plan.

   Become educated – the fact remains that with increased education; one’s earning potential drastically increases, Managing finances is one of the most challenging things for many people in their daily lives. It’s no secret that many people can be impulsive buyers, or simply don’t think far enough in advance. One of the best ways to build personal wealth is to simply save money. Any little bit you can spare can really add up over time.

   One of the most important concepts you'll discover is that most successful wealthy people leave the comfort of their J.O.B. and go out on their own to build their own businesses. These people achieve wealth and financial freedom because they understand that working for someone else keeps them limited to their full potential. No matter how wonderful and generous your boss may be, you can never achieve what he has until you repeat what he has done. You must build your own dream, not work your boss’s dream!



Asset: Things you own (cash, bank accounts, 401k, rental properties etc.).

Liability: Things you owe (a credit card balance, expenses, a car or mortgage note, etc.).

Net worth: The difference between the value of your assets and your liabilities.

Assets subtracted by your liabilities equals your net worth!

Control spending: If you spend more than you pull in, say, per month this equals a negative cash-flow. Bad Budget! Budgeting your expenses gives you your best defense on where your money goes and can help you reach your financial goals. Whether you make thousands of dollars a year or hundreds of thousands of dollars a year, a budget is the first and most important step you can take towards putting your money to work for you. Having a financial budget may help find that about 5-15% of your total spending may not be necessary .

   -- Calculate what your income per month is.



   -- Determine how much essentials costs monthly.



   -- Determine & calculate your non-essentials monthly.



   -- Spend every cent on paper before the next month begins


   -- Give it 2-4 months to start working....starting a budget is tough if you are not accustomed to one.Save : 10% - 30% is a good place to start, but if you can't find a way to set aside 30% for your future, then start out smaller, maybe 10%, 8%, or 5%, or whatever you're able to do, but just start.Emergency saving: There will always be some kind of unexpected expense......ALWAYS. Car Repairs, Medical health care, etc.,

Be prepared!

   This is why you want to start out at around 30% saving because you also will need to split that saving per month between these other categories.

Debt elimination: List all of your current credit cards & get them switch to the lowest interest rate you can find, consolidate if possible. But, beware you may trade lower rates for longer pay outs.

   -- Negotiating with creditors for settlements is another option for debt elimination.

* Try to eliminate credit card usage if at all possible. *

   -- Using a debit card instead of a credit card gives you all the convenience of a credit card but withdraws money immediately from your checking account, so that you do not keep digging yourself a hole.


   --Talk to a specialists, such as credit counselors and financial management companies. Develop an investment strategy: When considering any investment, you should keep in mind the big picture. The objective is to ensure your financial growth and security over a long term period.

   --Consult experts & do the research.

  REAL TALK

Copyright © 2017 Andrew Hayes All Rights Reserved

E-COMMERCE

E-commerce (EC).......

.....is the buying and selling of goods and services, and the transfer of funds through digital communications. The buying & selling over the WEB. E-commerce also incorporates all inter-company & intra-company functions (such as marketing, finance, manufacturing, selling and negotiation) that enables commerce and e-mail, EDI, file transfer, fax, video conferencing, workflow or interaction with a remote computer. (EC) includes electronic funds transfer, smart cards, debit cards, credit cards and all other ways of doing business over the digital networks.

Internet marketer & Home based business entrepreneurs....

......have become leaders in educating & facilitating the growth of the internet as they pioneer new ways to support their network organizations. By providing distributors with instant worldwide communication. It has allowed them to develop additional business through e-commerce as well as ways to build & growth your individual businesses.

What is this INTERNET MARKETING / HOME BASED INTERNET BUSINESS thing?

   Traditional Marketing involves moving a product through the hierarchy of middle persons from the manufacturer to the consumer. All these jobbers, wholesaler  retailers, etc., earn a profit for handling the product. In Internet Marketing/Home based Internet business these positions are unnecessary. The functions are simplified and the profit that would normally go to the middle persons are instead shared by the individuals who is marketing for the company. It is a efficient way to distribute products and a more powerful way to earn an income.

How do individuals operate in this environment?

   Through business development opportunities called Network marketing. Where individuals create a business of their own, by building a network (LIST) of constant follower, visitors & distributors through which a company's product or service makes its way to its end destination....you the consumer!

Network marketing (NM) & Internet marketing will consist of any one or all of these internet business models

-- Affiliate programs,Referral marketing,Direct marketing, Multi-level marketing (MLM). Which utilizes a combination of direct marketing & franchising. Typically, individuals become associates with a parent company in an independent contractor relationship. Sellers are compensated based on their sales of a product or service, as well as the sell of those they bring into their business (their down-line) . Multi-level marketing has a recognized image problem because of the difficulties in making a clear distinction between legitimate network marketing & illegal "pyramid schemes" or Ponzi schemes.

   Nonetheless, many NM/MLM businesses operate legitimately in all fifty U.S. states and more than 100 foreign countries. In a legitimate MLM company, commissions are only earned on the sale of products or service to the end consumer who, may or may not be a distributor. 

   You will build a network in a network marketing holding company that represents hundreds of network marketing companies, which gives you access to many high quality products at wholesale pricing and keeps your network diversified. This protects you from downturns and fluctuations in the different markets. All purchases funnel back into the holding company's massive computer systems, which scans for group volumes each day and pays you a daily or monthly bonus. These bonuses & incomes earn from sales is automatically deposited into your electronic bank accounts (Paypal, Alertpay,etc.,).

   Using today's internet technology, social networking site & other mediums to build your list of contacts to buy,sell & attract new distributors using electronic marketing through the internet. Each distributor will have their own E-marketing place with real time video, audio and text marketing tactics. A true multi-media show, which can be sent directly to prospective clients through the internet or loaded on the webpage or auto-responder for easy access.

   Fortune 500 & New York stock exchange companies such as AVON, with world wide sales in excess of $5.5 billion - through 3.4 million representatives in 139 countries. Other major player are in the Health & Nutritional(wellness)industry but more & more technology based companies (video e-mail, VoIP, phone service, etc.,) are beginning to become exclusive to the Network Marketing industry. Because of it's unique ability to rapidly penetrate wide segments of the consumer marketplace. Network marketing has even pioneered a number of today's most successful & vital products & services.
Word of mouth plus the POWER of the Internet!
How often do you recommend a great movie, a good book, an excellent restaurant or even a brand name product you feel is a superb value? All the time, right! And, yet, have any of these companies ever paid you for the powerful, persuasive "advertising" you did on their behalf? This is what Networking marketing/Affiliate, referral marketing is really about.

   You need customers who believe in you & your product. You must tell your story to people so they'll take action. Advertising/marketing was the traditional approach (newspapers, flyers, TV commercials . The reason why business' spend 20%-50% of their entire income/profit on advertising is without it, they'd go out of business.

   There's a better way, a new sheriff in town. And its name is Word-of-mouth advertising also known as Affiliate/Referral marketing. People believe a trusted friend's recommendation when they wouldn't even listen to a $50 million ad campaign. Network marketing is simply a systematic approach that harness the awesome power of word-of-mouth advertising....and asks the question, "Why not get paid for something you do so naturally." Now, team that up with the POWERFUL tool of the internet....Internet marketing! The use of the internet to advertise and sell merchandise or services. This involves use of websites and e-mails to inform customers about a product, answer their question and accept their order directly through electronic medium.

  Multi-level marketing businesses let you earn money based off the products you sell, and sometimes a percentage of the products sold by people you refer

You want your business to……..

- sell something in exchange for capital
- product or service you earn money from on actual sale of a products, not just from endless recruiting of other people.
- Sell to an end user someone who wants the product or service only as a USER (the consumer). He is spending without expecting a financial gain.


Terms used in this Industry:

AFFILIATE MARKETING - In internet marketing where selling your product or service through other websites, e-mail list, individuals or companies or to send traffic to your site by paying the sites owner for each sale.


ALGORITHM - The way search engines determines how to rank and position websites



ALT TAGS -



ANALYTICS -



AUTO-RESPONDERS -



BACKLINKS -



BANNED -



BANNERS -



BLOG -



BLOGGER -



BLOGOSPHERE -



CLICK FRAUD -



CLICK through RATE(CTR) -



CLOAKING -



CONTENT MANAGEMENT SYSTEM(CMS) -



CONTENT TAGS -



CONVERSION RATE -



COOKIE -



CRAWLER -



DESCRIPTION TAGS -



DIRECTORIES -



DOORWAY PAGE -



DOMAIN NAME -



DYNAMIC WEBSITE -



E-COMMERCE -



FEED -



FEEDBUENER -



FEED READER -



FLASH -



FORUM -



HEADER or HEADING TAGS -



HIT -



HTML -



HYPERLINK -



IMAGEMAPS -



IMPRESSIONS -



INBOUND or INCOMING LINKS -



INDEX -



INTERNET MARKETING -



KEYWORD -



KEYWORD TAGS -

LANDING PAGE -




LINK -



LINK BUILDING -



LINK POPULARITY -



LOCAL SEARCH -



LONG TAIL KEYWORDS -

META SEARCH ENGINE -




META TAGS -



MICROBLOGGING



MOBILE MARKETING -



NATURAL LISTING -



ON-PAGE or ON-SITE OPTIMIZATION -



OFF-PAGE or OFF-SITE OPTIMIZATION -



OPT-IN -



OPT-OUT -



OUTBOUND LINKS -



PAGE RANKING -



PAGE VIEW -



PAY PER CLICK (PPC) -



PERMISSION MARKETING -



PODCAST -



POP-UNDER -



POP-UP -



POST -



RANK -



RANKING ALGORITHM -



RECIPROCAL LINKING -



REFERRAL SOURCE -



REGISTRAR -



REAL SIMPLE SYNDICATION(RSS) -



RETURN ON INVESTMENT (ROI) -



ROBOT or BOT -



ROBOTS.txt -



SEARCH ENGINE -



SEARCH ENGINE MARKETING (SEM) -



SEARCH ENGINE OPTIMIZATION (SEO) -



SEARCH ENGINE RESULTS PAGE (SERP) -



SEARCH TERMS -



· SOCIAL BOOKMARKING -




· SOCIAL MEDIA -



· SOCIAL MARKETING -



· SPAM -



· SPIDER -



· SPLASH PAGE -



· STICKINESS -



· SUBMISSION -



· TAGS -



· TARGETING



· TEXT AD -



· TRACKING CODES -



· URL -



· UNIQUE VISITOR -



· USABILITY -



· USER GENERATED CONTENT -



· VIDEOCAST or VLOGGING -



· VIRAL MARKETING -



· VISIT -



· WEB 2.0 -



· WEB BROWSER -



· WEB HOSTING -



· WEBINAR -



· WORDPRESS -



· XHTML -